Just another WordPress designer or developer: Surviving/Thriving as a WordPress Designer or Developer in a Saturated Labor Market

Some of the things I’ve learned in 14 years as an independent designer/developer about being in business and staying in business, including:

  • Why most designers/developers don’t make it
  • Identifying the appropriate market to pursue
  • Pricing levels and strategies
  • Differentiating yourself
  • Business rules that can keep you in business